A Better Future for Partner Marketers

Built from the Ground Up

What We Believe

At PartnerVista, we believe partner marketers deserve more — more clarity, more impact, and more growth. But too often, they’re forced to operate with fragmented tools, misaligned teams, and mounting pressure to prove ROI without the right support.

We’ve seen it firsthand. And we’re here to fix it.

PartnerVista was built to eliminate the roadblocks that hold partner marketers back — and replace them with an engine that drives results from day one.

We combine AI-driven nurture, campaign execution, and sales enablement into one system designed for the complexity of strategic partnerships. No repurposed ABM. No bolt-ons. Just outcomes that move the needle

The Challenge We Solve

We started PartnerVista to directly address the biggest friction points in partner marketing:

  • Scaling Complexity – Struggling to scale programs across regions, partners, and buying groups

  • Resource Gaps – Limited tools and bandwidth for executing co-branded, multi-partner campaigns

  • Conversion Breakdown – Leads generated, but few convert without context or BDR alignment

  • ROI Blind Spots – No clear line of sight into what’s actually working across programs or partners

We’re not just aware of these challenges — we built our solution to solve them.

How We Help

Our AI-powered partner marketing engine is built around three core pillars:

  • Media Activation — Get in front of the right audiences with modular, repeatable programs

  • Nurture Activation — AI-driven follow-up that qualifies leads and reveals true buyer intent

  • Sales Activation — Equip BDRs with the intel, content, and playbooks to convert faster

We turn demand into action, leads into pipeline, and campaigns into measurable growth — all tailored to the real-world demands of strategic partner marketing.

Our Mission:

To empower partner marketers to lead boldly, execute effortlessly, and grow fearlessly.

We’re building more than software. We’re building momentum — for partner marketers who have been under-recognized for too long, and who deserve solutions designed for their success.

Meet the Founder

Rick Currier founded PartnerVista to fix what he saw breaking partner marketing from the inside.

After two decades in B2B media and tech — including orchestrating global GTM programs with companies like Intel, AWS, and more — he kept seeing the same story: partner marketers with massive goals, limited tools, and little support to drive actual conversions.

Rick helped define how modern partner marketing operates. Now, he’s building the engine that finally makes it work.

With PartnerVista, he’s shifting the spotlight — and the results — back to the partner marketers doing the real work.

  • Rick brings over 20 years of experience leading strategic partner marketing and sales initiatives at global scale.

    He’s worked with hundreds of partner marketers, delivered thousands of co-branded programs, and helped generate billions in pipeline across every major region. From a $14M unified program with Intel and its top partners to building partner frameworks that scaled across APAC, EMEA, and North America — Rick’s expertise sits at the intersection of GTM strategy, execution, and scale.

    A recognized leader in the space, Rick has also shared his expertise through executive roundtables and thought leadership conversations with CMOs, CROs, and partner marketing teams at every stage of growth.

    His vision for PartnerVista is simple:
    Deliver solutions that actually help partner marketers convert — and finally give them the tools and recognition they’ve always earned.

Ready to stop duct-taping campaigns and start converting with confidence?

Let’s build your next partner program — together.

Get In touch

See What We’re Building — Or Build With Us.
Request a demo, explore partnership opportunities, or just say hello.